Privacy Policy

1 Information We Collect

We collect information you provide directly to us, as well as information generated through your use of our platform:

• Account Information: Name, email address, phone number, and password when you create an account.
• Order & Transaction Data: Shipping address, billing details, order history, and payment information (processed securely via Razorpay — we never store full card numbers).
• Usage Data: Pages visited, products viewed, search queries, time spent on site, and click behavior to improve recommendations.
• Device & Technical Data: IP address, browser type, operating system, device identifiers, and referral URLs.
• Communications: Emails, chat messages, and feedback you send to our support team.
• Location Data: Approximate location based on IP address or, with your permission, GPS for faster delivery estimates.

2 How We Use Your Information

We use your data to:

• Process and fulfill your orders, including sending confirmations, tracking updates, and delivery notifications.
• Create and manage your Buzzkart account.
• Provide personalized product recommendations and improve your browsing experience.
• Send promotional communications (only with your consent — you can opt out anytime).
• Detect and prevent fraud, abuse, and security incidents.
• Comply with legal obligations under Indian law (IT Act, Consumer Protection Act, GST).
• Analyze usage patterns to improve our platform, app, and customer service.

3 Data Sharing

We do not sell your personal data. We share data only in the following circumstances:

• Logistics Partners: Delhivery, Bluedart, and other carriers receive your name, address, and phone number solely to deliver your orders.
• Payment Processors: Razorpay processes payments under their own privacy policy. We share only what's necessary to complete transactions.
• Analytics Providers: Aggregated, anonymized data with services like Google Analytics to understand usage trends.
• Legal Requirements: When required by Indian courts, government agencies, or applicable law.
• Business Transfers: In the event of a merger or acquisition, your data may transfer to the new entity under the same privacy protections.

4 Data Security

We implement industry-standard security measures including:

• 256-bit SSL/TLS encryption for all data in transit.
• AES-256 encryption for sensitive data at rest.
• Regular penetration testing and security audits.
• Strict internal access controls — employee access to personal data is on a need-to-know basis.
• PCI-DSS compliant payment processing via Razorpay.

5 Cookies & Tracking

We use cookies and similar technologies to:

• Essential Cookies: Keep you signed in and maintain your cart session. Cannot be disabled.
• Analytics Cookies: Understand how users interact with our platform (Google Analytics). You can opt out.
• Marketing Cookies: Serve relevant ads on third-party platforms. Only active with your consent.
• Preference Cookies: Remember your size preferences and recently viewed items.

You can manage cookie preferences in your browser settings. Disabling certain cookies may affect platform functionality.

6 Your Rights

Under applicable Indian law (IT Act 2000, DPDP Act 2023), you have the right to:

• Access: Request a copy of all personal data we hold about you.
• Correction: Update or correct inaccurate personal data.
• Deletion: Request deletion of your account and associated data.
• Portability: Receive your data in a machine-readable format.
• Opt-out: Unsubscribe from marketing communications at any time.
• Grievance Redressal: File a complaint with our Grievance Officer within 30 days of any data concern.

To exercise any of these rights, email privacy@buzzkart.in from your registered email address. We respond within 30 days.

7 Children's Privacy

Buzzkart is not intended for users under the age of 18. We do not knowingly collect personal data from minors. If you believe a minor has provided us with personal information, please contact us immediately at privacy@buzzkart.in and we will delete the data promptly.

8 Contact & Grievance Officer

For privacy-related queries or to exercise your rights, contact our Grievance Officer:

We may update this Privacy Policy from time to time. We'll notify you of material changes via email or a prominent notice on our platform before the change takes effect.